December 8, 2023

Cafecharlotte Southbeach

The View On Cooking

Fast-food wars heated up in late 1960s

Second of three-part series.   

Would you like fries with that?

We’re still munching our way through the Golden Age of Fast Food in Akron, roughly 1959 to 1980. Bring on the burgers, fish, chicken and tacos.

And please pull around.


Burger King, 1968.

The Home of the Whopper offered a whopper of a deal when it opened in January 1968 at 1606 State Road in Cuyahoga Falls.

A Beacon Journal ad featured a coupon with an “actual size” likeness of the chain’s signature sandwich: “A king-sized portion of pure, premium quality beef, broiled, not greasy fried, with tomatoes, lettuce, pickles, onions, catsup and mayonnaise on a giant toasted bun. A meal-in-itself!”

The get-acquainted offer was 20 cents off on the 45-cent, flame-broiled burger (or a fish sandwich if the customer preferred).